Voltas planning to hike prices of its air-conditioners by 3% in April

Voltas, India’s premier air conditioning and engineering services company from the house of Tata, is planning to hike prices of its air-conditioners by another 3% in April, the second this year, to set-back the rise in metal prices it consumes. Recently, it had increased prices of its air- conditioners by 5-7 %, thus passing on the burden of increased input costs to customers.
On the other hand, prices of raw materials such as copper, aluminium and steel, has gone up drastically, thus affecting both its margins and customers. Hence, it has already started using alternatives for the same.
Recently, it has introduced its new, powerful range of air conditioners in the capacity band of 0.75 tons to 3 tons. The company this year has planned to penetrate the market with a varied set of 70 air conditioners